Killing Batteries

Leif Pettersen’s battery-powered rise to the zenith of travel writing rapture
Tue
23
Nov '10

Five well-written, on-the-road travel blogs

Remember these blogs?

How Conor is Spending All His Money (now called Conor’s Mildly Thrilling Tales)

No Place As Home

The Great Wallnut

I remember them fondly. They were the first travel blogs I read, way back during travel blogging’s Bronze Age (2003-06).

I started this blog in February 2006. It was originally called “Every Notable Patch of Grass in Romania,” my account of being a new Lonely Planet author setting out on my first guidebook research gig in Romania (and Moldova). Since then, it has staggered, weaved and passed out on the couch in its underwear over the years before settling into its current incarnation: a largely aimless outlet for creativity, personal amusement, occasional shameless self-promotion and documenting the copious injustices I routinely suffer.

Before this blog, while I was feverishly traveling from 2003-05, using a rudimentary HTML template, I kept what can now only be described as a lavishly self-indulgent travelogue that covered 30 countries, the entirety of which galloped on for a cumulative 315,000 words – the equivalent of a 1,260 page book. (In my humble defense, the absurd length and detail was largely for my personal recollection and, I fancied, to someday use as a source for writing what I was sure would be several dozen award-winning newspaper articles. This was before I realized that newspapers have no interest in award-winning travel articles if they aren’t about four-day weekend getaways within a three hour drive.)

Now as my 17 or so regular readers will confirm, I’m a bit of a curmudgeon, if by ‘curmudgeon’ you mean judgy, opinionated, impatient, easily irritated, sometimes unfair, and only remorseful during epic hangovers. However, I’m also nostalgic, and lately I’ve been increasingly wistful for the early days of on-the-road travel blogging.

Far be it from me to tell people how they should blog, as there’s a place for every kind of blogging and blogger (even if it’s Hell), but I ache for the era, a mere five years ago, when the actual craft of writing not only meant something but was a deciding factor for a blog’s success or failure.

There were no podcasts, ebooks, newsletters, Facebook, Twitter, StumbleUpon, Digg, SEO manipulation, videos or even an overabundance of pictures back in those days. Bloggers drew their audiences purely on the strength of their writing, because, well, there was little else to judge. But the fact remains that as travel blogging turned into a multimedia, often vacuous, commentary-driven, deluge of hastily written link bait, the desire to write (or read) more than a few hundred well-crafted words disappeared with it. This is understandable as blogs and bloggers are now largely judged on page views, subscribers, Twitter Klout and other tedious criteria that has almost nothing to do with quality of content, so why mis-allocate the effort?

Much like Andrew Mueller’s grousing over the devolving of print travel writing, it feels like the blame for the stupidification of travel blogging can be partly assigned to the readers. Agonizingly crafted, lilting, evocative text (i.e. paragraphs that exceed four lines) is all too often disregarded by over-caffeinated readers with chronic, left-click finger spasms who drift toward slap-dash lists, how-to drivel and single-celled generalizations that can be absorbed in no more than a minute or two. Much of this material is written in a hurry, without regard for creativity, voice, structure, grammar or even spelling. With a few notable exceptions, the evocative narrative is all but dead and too many bloggers are trying to jump the shark too quickly from proper travel blogging to personal branding, marketing, monetization and insta-fame.

Of the independent blogs that one can name off the top of their head, precious few are readable, and fewer still are genuine, on-the-road travel blogs. So, I’ve taken a few indulgent days to solicit, read and appraise those that are and I’d like to share a few of my favorites. This list is not remotely comprehensive and is in fact largely based on suggestions from people over Twitter and Facebook (ironically). I wholeheartedly welcome you to contribute additional suggestions for blogs – worthy of reading - in the comments.

•    Legal Nomads – Jodi has achieved the increasingly difficult trick of cultivating a strong following using only sharp, articulate essays and pictures. Hot topics include the 2010 Bangkok protests, her exhaustive travels in Burma and how her head has an invisible bull’s-eye that can only be detected by birds with overflowing colons.

•    Uncornered Market – Audrey and Daniel have been prolifically blogging their world travels since December 2006. They do an excellent job of balancing engrossing narrative, travel tips, practicalities, slideshows and the occasional, forgivable list, all done in admirably digestible posts.

•    The Big Africa Cycle – Peter Gostelow is valiantly documenting his bike journey from England to South Africa, while raising money for the Against Malaria Foundation. He shares dependably great pictures and intimate details of the adventure. The archive of his previous adventure, The Long Ride Home, his 50,000km bike journey from Japan to England, though not too pretty to gaze upon, is still available.

•    Nerd’s Eye View – Pam Mandel is not currently on the road, though she was when she started blogging back in December 2004 and still travels frequently, so I’m grandfathering her in. With consistently strong writing and all the “contrarian”, oddball fun stuff to keep a loyal following, she encapsulates exactly what old school travel blogging was about. Her recent post Eight Bad Habits of (This) Highly Unsuccessful Blogger(s) spoke to me as I’m committing virtually all the same errors, but she still somehow has 3,248,642 more readers than I do, so she must be doing something right.

•    Trail of Ants – Ant Stone has been documenting his start-stop backpacking since April 2007. Though he dabbles with a variety of multi-media, he’s been careful to maintain a high level of engaging writing. I’ll be inviting Ant to join my crack team of vigilantes, the Legion of Pissed-Off Bloggers Against Lazy Writing (cape and boots not provided), based on his post Ten of the Most Misused Words on Travel Blogs.

I heartily recommend World Nomads travel insurance

Thu
4
Nov '10

Marketing spam email fail incites slightly caustic blogger to fire off scathing rejoinder

I may or may not have snapped this morning after twice being the victim of an unnamed marketing firm’s arbitrary email spamming practices – once with the original spam, then again with a “follow-up” spam two days later inquiring if I still might be interested in the original spam, despite my reply, clearly asking them to remove me from their email list.

Then I may or may not have written the following reply, which I may or may not have sent to the Assistant Account Executive in question and copied her entire senior management team.

I may or may not be a little crabby.
………………………………………………………………….

Hi [redacted]!

Hope all is super well. Thanks for following up on your message from two days ago! :)

It appears there’s been a teensy email mix up here. My records show that I, in fact, responded to your achingly misdirected email regarding holiday travel with children at precisely 12:05pm on November 1st – roughly five minutes after it was received. Being that your firm negligently does not include an ‘unsubscribe’ link in your marketing spam emails, my only recourse was to reply to your email, change the subject line to “REMOVE” and, in case there was any confusion, include a short, kindly note asking you to please remove me from your distribution list. I’ll paste the message below:

“Please remove me from this distribution list.

Thank you,

Leif”

I did this, chiefly, because as any casual visitor to my blog will confirm – by ‘casual’, I’m referring to anyone that’s spent more than zero seconds perusing my blog (i.e. not you) – the only time I blog about travel with children is when they scream and cry and raise hell while sitting next to me on trans-Atlantic flights. And on those occasions, rather than, as you suggested, constructively offer ways the parents might have entertained their children so as not to disrupt 25 sleeping people, I usually fill this space by openly musing about the number of undiagnosed strokes and serious head injuries in the family’s recent ancestry.

I also did this because, in addition to your firm’s utter failure at the aforementioned lack of including an ‘unsubscribe’ link in your marketing spam (which, I shouldn’t have to explain to you, is all but mandatory these days), you seem to have failed/disregarded another base principle of marketing: targeting. See, if you take a little time to “target” your marketing spam email, not only will you likely get better results from your marketing spamming efforts, but you also won’t enrage and alienate the same bloggers you’re hoping will provide you with free exposure – and inspire them to fire off lengthy, sarcastic (yet oddly cathartic) missives after a hard night of drinking and election disappointment.

If you take the targeting step out of the marketing equation, you’re technically no longer marketing. You’re just sending random emails to tons of inappropriate people, historically known as “spamming”, much like I’m demonstrating with this message. Being that you apparently don’t read your incoming emails, I needed to find another avenue to make contact with your organization. Instead of taking a few moments to figure out who exactly in your organization should be receiving this rant, I’m just sending it to every email address I found on your website. So, using your interpretation of the concept, I am now also marketing, with, I can only assume, a similar degree of success.

In the future, I strongly recommend that you:
1.    Read your emails
2.    Carefully internalize the content of those emails
3.    Act accordingly
4.    Have lunch with a blogger and get informed about the basic dos and don’ts of sending inappropriate marketing spam to bloggers, before you burn anymore bridges

Let me know if you’re interested in having me further instruct you on the nuances of marketing to bloggers and/or hints at successfully utilizing email as communication tool.

Oh, and perhaps it bears repeating, please remove me from this distribution list.

Best,

Leif

I heartily recommend World Nomads travel insurance